What Makes a Good Tweet? Here are 3 Things
Technology has managed to change each and every aspect of our lives and businesses in one way or the other — especially in the case of Twitter, which now has more than 261 million users.
So, you’re ready to tweet? Awesome. You are going to love (most of) it!
Twitter is where memes and jokes go viral. It’s where celebs have Twitter wars. It’s also where news is broken. It's also a place for live-tweeting (and live-streaming) events, chatting with friends and getting into some pretty heavy Twitter chat discussions.
Everyone from Bill Gates and Big Bird to Justin Bieber and POTUS are tweeting up a storm, but it’s not as easy to use as Facebook, so it might take some time to get a feel for it.
But don’t shy out of it! Due to it’s public nature and free-flowing conversation, Twitter is one of the very best social media platforms out there.
Here are 3 tips to help you get started. …
Twitter + Images = Success
Images for eyes are like bees for flowers. Adding images relevant to your posts is one of the best things you can do to your tweets.
Now, we’ll admit that finding an appropriate image for each tweet may seem like a hideous task, but it can be tackled with the use of either lots of Google searching or using a cool site, like Pexels, which has literally THOUSANDS and copyright-free images that can be used on Twitter.
Other great content to add to your tweets: Video (which also performs very well) and GIFs (available in the Twitter app or via GIPHY).
Follow the Proper Format
I wouldn’t be exaggerating one bit if I claimed that formatting makes up 70% of a tweet’s success. Because it does.
There are four essential parts of a tweet: text, link (optional), @mentions (if applicable) and visual (image, graphic, video or GIF).
A great tweet should start with some text, use hashtags in the text, if possible, then link out to more information. Additional hashtags (no more than a couple per tweet) should be added at the end,
Avoid using “@” mentions in the beginning of your tweet unless you are replying to a tweet. Also, never use the headline when tweeting an article - using a quotation, fact, stat or an interesting point from the content is a far better approach.
Keep time in mind.
Make sure you make use of Twitter Analytics to find the best days to post. Then, combine this knowledge with Tweriod, a tool that lets you find the best times to post so your tweets get more hits.
And, last, but not least, if you can work in a cat or dog pic, GIF or video into your tweet, do it! Social media posts with animals are some of the most popular on the Internet. In fact, according to WIRED, people care more about pets than, well, people.